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Explainer Video Benefits – How Videos Help to Increase Conversion

What is an explainer video? Explainer videos are short online marketing videos used to explain your company’s product or services. These types of videos can come in many different forms such as...

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How SEO & PPC Specialists can Work Together to Achieve Business Goals

In most digital marketing companies, SEO (Search Engine Optimization) and PPC (Pay-Per-Click) campaigns are handled separately. Some online businesses even perceive them as alternatives to one another,...

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Local SEO Content Strategy – Top 6 Tips For Your Business

Content is the main ingredient in the local SEO strategy which empowers your business to compete with others in the digital world and rank it high in the local search results. For the desired outcomes,...

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What are the Benefits of Guest Posting in SEO Link Building

All online business owners are searching for some techniques by which they can easily get ranked higher and dominate the online marketplace. Here, guest posting can be considered as an effective...

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How to Do Local SEO for an Entire State

Local SEO is the unique search engine optimization technique that lets online businesses to reach customers based on geographical location. Nine out of ten customers use search engines to find local...

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12 Digital Marketing Tips for Doctors

The medical sector today is the one with many opportunities to increase revenue through digital media. Unlike other sectors, the competition is not so strong, but little by little new medical...

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What Is Search Intent? A Complete SEO Guide

Have you ever wondered how people search for your products? Did you as a brand give it a thought as to what words are used to describe your product or service? How do customers type in the search...

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7 Digital Marketing Techniques That Can Help Small Businesses

With the average person spending more than a quarter of every day online, digital marketing is the key to growing your brand, your business, and your profits. Digital marketing refers to advertising...

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7 Concepts Every Digital Marketer Should Appreciate

The digital marketing industry is coming up with new ideas every day. The industry is getting vast and marketers must cope with the latest trends and technologies. To approach marketing, here are the...

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Google’s 200 Ranking Factors

Google proves to be an essential tool for online marketing. Businesses looking to perform well in organic results need to know the factors that take in when ranking high in the online search. There are...

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